The Senegalese-born Italian went viral in 2020 for his TikToks in which he silently mocked overly complicated ‘life hack’ videos. TikTok sensation Khaby Lame ranks third on the list with a social media influence score of 85.24 out of 100.

Zendaya is the youngest two-time acting winner of a Primetime Emmy and has been featured on numerous other most influential lists, including Time Magazine’s 2022 list of the 100 most influential people in the world. The 26-year-old actor and singer has 166.8 million followers on Instagram and 21.2 million followers on Twitter. Mbappe is followed by Zendaya ranks second on this list with a social media influence score of 85.95 out of 100.

Photo by Odd ANDERSEN / AFP OTHER CELEBRITIES ON THE LIST This is well above the average engagement rate for any user on either platform, which is 0.98% for Instagram and 0.04% for Twitter.ĪLSO READ: Kylian Mbappe: 5 Facts about World Cup 22 Golden Boot Winner France’s forward #10 Kylian Mbappe strikes the ball to score his team’s second goal during the Qatar 2022 World Cup football final match between Argentina and France at Lusail Stadium in Lusail, north of Doha on December 18, 2022. Mbappe was found to have the highest Instagram engagement rate out of any celebrity in the list at 12.09%, and the second highest Twitter engagement rate, at 2.43%.

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